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Dr. Devyani Rozario Website I was doing a training program for a group of young professionals who had joined as trainees. One of the activities I gave them was to write on the whiteboard words to describe the type of Boss they were looking for. There were many answers but this one was intriguing “I would love a boss who is human”. From the discussions that followed with the group, this is what I made out as to what a HUMAN boss meant. What does HUMAN mean? Humble – the boss must be humble and make us feel part of the team. We respect people who are humble and not egoistic. Upbeat – the boss must be a happy and energetic person who is unfazed by the challenges at the workplace. When the boss is cheerful and hopeful, the mood of the team changes to optimism. Motivating -the boss must motivate the team. Appreciation from the boss for even little things matters a lot to keep the team motivated. It not only enhances performance but also keeps the team positive. Authentic-  the boss must be an authentic person. False promises and insincere appreciation get exposed in due course. Being a genuine person begets love and respect. Nurturing – a boss must grow many leaders. Nurturing talent, delegating to team members, and instilling confidence in team members go a long way to getting the best out of people. I was touched by the depth of the discussion and convinced that if Bosses come across as HUMAN, there would be no toxic work atmosphere. Every workplace would be “A great place to work” and this would translate to happy home life too! Are you ready to be a boss who is HUMAN?

Harish Dixit Senior Infrastructure Manager – APAC Linkedin You get a call. It’s your child, crying for help. Or your CEO, urgently asking for a money transfer. Your heart races. But wait, is this a real emergency or a digital ambush? Welcome to the world of audio cloning and deepfakes, where cybercriminals operate like rogue agents from a spy thriller. With just 30 seconds of your voice lifted from a WhatsApp note, a YouTube clip , or even a casual “hello” on a silent call, they can craft a vocal clone that sounds like you down to the last sigh. Using AI tools, scammers feed your voice into software that learns your tone, pitch, and speech patterns. In just 30 seconds, they can create a fake voice that sounds eerily like you. Add some video footage, and voilà, a deepfake video of you saying things you never said. These scams are getting smarter. In one case, a deepfake video of a CEO tricked an employee in Hong Kong, into transferring $25 million. That’s not just clever, it’s criminal genius. And it’s not just big companies. Families are being hit too. Scammers use cloned voices to fake emergencies, making parents believe their kids are in danger. Petty pickpockets have upgraded themselves into digital con artists with spy-grade tech. So how do you protect yourself? Think like a Spy. Set up a safe word . A secret code only your trusted circle knows. If someone calls in panic, ask for it. No code, no action. It’s your verbal fingerprint. Also, limit voice sharing online. Don’t trust unknown calls. Hang up and call back using a saved contact. And remember, even encrypted voice notes can be copied and reused. Stay sharp. In this digital jungle, your voice is gold, and scammers are mining.

Varun Goel Blogger, Website In the quiet suburbs of Moscow, where nature thrived in every corner, a boy named Milton lived in a cozy lake house with his parents, Denis and Maryam. Surrounded by lush trees and colorful gardens, life seemed perfect for young Milton. However, his world was about to change dramatically. Milton was a lively child, full of laughter and curiosity. At just twelve years old, he faced a life-altering challenge when he contracted polio. The joyful sounds that usually filled their home faded into an unsettling silence. A high fever overtook him, and his legs ached endlessly as his health sadly declined. Multiple doctors visited, but none could offer a solution to ease his suffering. Weeks passed, with hopes repeatedly dashed. Bitter medicine was now a part of his daily life, but no progress emerged. On a particularly grim evening, a doctor delivered shocking news to Milton's parents. "Your son won’t survive the night!" he said softly. Little did they know, Milton heard every word, his heart sinking under the weight of such despair. Despite that dark moment, the sound of his mother’s inconsolable tears filled his room. With every sob, Milton felt a surge of determination within him. “If I can just survive tonight, I could ease her pain,” he thought. This flicker of hope ignited a fierce resolve in him. That night, Milton decided he would fight against the darkness. Hours moved slowly, yet he held on tight to life, his will fueling his spirit. As the first beams of sunlight peeked into his room the next morning, he called out to his mother, "Mother, I am still alive!" His parents were overwhelmed with relief and happiness. From then on, Milton vowed to always live another day and thus pare his parents more suffering. Milton lived for 80 years leaving behind a series of books on the extraordinary capacity of human beings to overcome their limitations. THE END Discussion Points Milton's serves as a powerful reminder of our capacity to navigate through adversity. Milton showed that while daunting challenges are inevitable, our responses to them shape our journeys. His narrative continues to inspire us, urging them to find courage in the face of adversity. Milton's story is not simply about battling polio; it's a universal message of hope. He taught us there is always light, even in our darkest moments, and we all possess the ability to rewrite our stories. Through Milton's journey, we learn that survival is often just the beginning of a much deeper path filled with purpose, inspiration, and the incredible ability to overcome any limitations. STORY CREDIT: This story has been adapted from a story in the book "Maktub" by Paulo Coelho

Neelu Sunil Kalra yoga instructor, Yoga Institute, Mumbai LinkedIn Profile Website Summarized by Mr. Harinath In the ancient yogic tradition, the concept of Prana is fundamental to understanding life force energy. Prana, often referred to as the breath of life, is more than just air inhaled and exhaled ; it is the subtle energy that sustains all living beings. The human body, according to yogic anatomy , is governed by five vital energies called the Pancha Pranas . These energies influence different physiological and psychological functions , playing a crucial role in maintaining harmony within the body and mind. The Five Pranas: A Deeper Insight The Pancha Pranas— Prana, Apana, Samana, Udana, and Vyana —operate in different regions of the body, each with a specific role in regulating functions essential for survival and spiritual growth. Prana Vayu – The Energy of Inhalation Prana Vayu is the primary energy governing respiration and intake. Located in the chest , it controls the lungs and heart , facilitating the flow of oxygen and vitality. This inward-moving energy governs inspiration, not just in terms of breath but also in our ability to absorb knowledge, emotions, and sensory experiences. A balanced Prana Vayu enhances focus, awareness, and enthusiasm , while an imbalance can lead to anxiety and breathlessness. Apana Vayu – The Energy of Elimination Apana Vayu is responsible for downward-moving energy, governing excretion, menstruation, and reproductive functions. Located in the l ower abdomen and pelvic region , it plays a key role in detoxification—both physically and mentally. A well-regulated Apana Vayu aids in removing waste efficiently, whereas an imbalance can cause digestive disorders, fatigue, and emotional blockages. Samana Vayu – The Energy of Assimilation Samana Vayu, situated in the navel region, governs digestion and assimilation of nutrients. It acts as the harmonizing force between Prana and Apana Vayu, ensuring that nourishment is effectively absorbed and distributed throughout the body. Beyond digestion, it also governs mental assimilation—our ability to process thoughts and emotions. When Samana Vayu functions optimally, one experiences good digestion, strong willpower, and a balanced mind. Udana Vayu – The Energy of Expression Udana Vayu is located in the throat and head , governing speech, self-expression, and upward energy movement. It is responsible for vocal communication, confidence, and spiritual elevation. A well-balanced Udana Vayu supports clarity in speech, a positive mindset, and personal growth , while imbalances may lead to speech disorders, lack of motivation, or mental fog. Vyana Vayu – The Energy of Circulation Vyana Vayu is the expansive energy that permeates the entire body , regulating circulation, movement, and coordination. It ensures that oxygen, nutrients, and energy reach every cell. On a subtle level, Vyana Vayu facilitates the distribution of thoughts and emotions, enhancing one’s ability to stay connected to others and the environment. A strong Vyana Vayu contributes to physical endurance and mental resilience , while disturbances can cause circulation problems and a sense of disconnection. Integrating the Pancha Pranas in Daily Life Understanding and working with the Pancha Pranas can greatly enhance one’s well-being. Practicing yogic breathing techniques (Pranayama), mindful movement, and meditation helps balance these energies, promoting overall health. Deep Breathing Exercises: Conscious breathing techniques, such as Anulom Vilom (alternate nostril breathing), can regulate Prana Vayu and calm the nervous system. Grounding Practices: Activities like yoga asanas, walking barefoot, and deep squatting support Apana Vayu, enhancing detoxification . Mindful Eating: Eating fresh, wholesome foods and maintaining proper meal timing aid Samana Vayu in digestion and assimilation . Chanting and Vocal Exercises: Singing, chanting, or even consciously speaking affirmations can strengthen Udana Vayu . Physical Activity: Engaging in regular movement, such as stretching and dynamic yoga, helps circulate Vyana Vayu effectively. The Yogic Perspective on Holistic Health Yogic philosophy views health as a balance of energy rather than just the absence of disease. When the Pancha Pranas function harmoniously, an individual experiences vitality, mental clarity, and emotional stability . Conversely, disturbances in these energies may manifest as physical ailments, stress, or psychological imbalances. By cultivating awareness of these vital energies and making conscious lifestyle choices, one can harness the power of Prana for greater well-being and spiritual growth. As we deepen our connection with these energies, we align ourselves with the natural rhythms of life, establishing balance, inner peace, and holistic health. References: Understanding Pancha Prana Prana Vayus: Yogic Anatomy

Himalika Yadav Interior Designer Linkedin Profile Many of us dedicate a lifetime to designing our ideal haven. When we talk about our ‘dream home’ , we’re not just thinking about walls and foundations - we’re envisioning the perfect ambience and aesthetic. Despite our best efforts, creating a perfect atmosphere in our homes can be elusive, leaving many feeling like something is amiss. Moreover, articulating our creative ideas to another individual can be a daunting task. That’s when an interior designer who intuitively understands your needs and clicks with you on every level, steps in, making the process seamless and enjoyable. Design Destiny: How to select the ideal interior designer Individual designers often bring unique benefits that are difficult for impersonal companies to match: 1. No cookie-cutter or template-based solutions that companies execute. 2. Uncommon , never-before-seen-style that only an individual designer can bring. 3. Fun, personalised design journey with a designer who mirrors your energy. 4. Design entrepreneurs are eager to expand their client base and cultivate a unique design identity. How to pick the right interior designer? 1. Probe their design thinking, including their thoughts on colour and spatial relationships. Ask specific questions such as: Can you walk me through your thought process when imagining spaces? How do you balance aesthetics and functionality in your designs? What key elements do you consider when creating a cohesive space? What role do colours, textures and patterns play in your design decisions? What are some common misconceptions about design styles, and how do you address them? How do you ensure your designs reflect the client’s personality and needs? You mentioned ‘minimalism'. Can you give an example of how you’d apply that principle to this project? How do you balance simplicity with visual interest in your designs? 2. Correlate their responses with their portfolio and, if feasible, verify through client references. 3. Provide your budget details and assess their portfolio for comparable scope and cost. Remember, your home’s uniqueness is its greatest luxury and your home should be a masterpiece, not a replica.

Harish Dixit Senior Infrastructure Manager – APAC Linkedin Staying Secure: Why vulnerability patching and updates matter in the Digital Age In our increasingly connected world, the simple act of clicking "Update" can be the difference between robust digital security and becoming an easy target for cybercriminals. Many of us are guilty of dismissing those persistent upgrade alerts, but beneath those annoying pop-ups lies a critical shield protecting our digital lives. The Hidden Dangers of ignoring updates Imagine your smartphone as a fortress. Each software update is like reinforcing the walls, adding new locks, and patching up potential entry points for intruders. When you ignore these updates, you're essentially leaving the castle gates wide open. Security Vulnerabilities: Your Digital weak spots The most critical reason to update your devices is security. Cyber criminals are constantly searching for vulnerabilities in software – think of them as digital lock pickers looking for the smallest crack in your defense. Each update comes with security patches that close these potential entry points. Whether you're using a smartphone, tablet, or computer, these patches protect you from, malware infections, ransomware attacks and data breaches. Performance and Functionality at risk Updates aren't just about security. They're also about keeping your device running smoothly. An outdated operating system can cause slow performance, App crashes and glitches and compatibility issues with new applications. Special Considerations for Vulnerable Users While digital security is important for everyone, older adults and children require extra care and attention.  Seniors  may be less familiar with technology and more  susceptible to scams,  making them prime targets for  cyber criminals . Similarly,  children  are at risk due to their  natural curiosity and lack of understanding about online dangers . Parents and caregivers should take proactive steps to protect these vulnerable groups by: Providing  ongoing education about digital safety Choosing  devices with simplified interfaces and built-in security features Regularly reviewing their devices and explaining the importance of  online safety Two-Factor Authentication: Your extra layer of protection While keeping your software updated is crucial,  two-factor authentication (2FA)  adds another critical layer of security. It's like having a second lock on your digital door. Even if someone discovers your password, they'll need a second form of verification – typically a code sent to your phone or generated by an authenticator app – to access your account. Best practices for Digital Securit y Enable automatic updates when possible. Don't ignore update notifications Set aside time periodically to check for and install updates Use two-factor authentication on important accounts Installing robust parental control and monitoring software The Bottom Line If  Hollywood celebrities  with access to top-tier security can get hacked, what makes you think you're immune? Cybercriminals don't discriminate – they look for the path of least resistance, and a vulnerable device is like an open invitation. Remember, cybersecurity is not about being invulnerable – it's about making yourself a harder target. Each update, each additional security layer, makes it that much more difficult for potential attackers to breach your digital defenses. Stay safe, stay updated.

Shalini Nair Chartered Accountant We’ve all experienced the excitement of watching a horror/thriller movie in a theatre. The goosebumps you feel in the anticipation of the next jump scare are just not the same as when watching at home. Your heart races, your palms are cold and clammy, and your skin crawls; everything just seems scarier when watching it on the big screen. But have you wondered if this thrill is caused by the visuals and sound effects alone? Is there some hidden factor which movie makers use to enhance the cinematic experience? Infrasound is the category of sounds which are below the threshold of human hearing but can be felt as vibrations in the human body. These sound waves, even though inaudible, can create physical reactions such as anxiety, fear, and nausea . Some movies, particularly horror movies, use these to create an immersive experience for the audience. Science behind the sound Before delving into the effects of these sounds, it's important to understand more about the human auditory system. Human beings perceive sounds with pitch, but pitch is quantified in frequency. The higher the frequency at which the sound waves oscillate, the higher the pitch. The range for audible sounds for humans falls between 20 Hz to 20,000 Hz . Any sound below 20 Hz is categorized as Infra sounds. Some of the examples of Infrasound found in nature are the sound of very large waves, earthquakes, volcanic eruptions, etc. Even certain animals like elephants can perceive and communicate via infrasound. There is a scientific hypothesis that the ability to perceive infrasound helps animals presage natural calamities. Movie magic In movies such as A Quiet Place, The Conjuring 2 or even the latest Malayalam movie Manjummel Boys , producers have admitted using infrasound to create worry and fear while watching the movie. To produce infrasonic sound in a theater environment, specialized subwoofers are used that are designed to accurately produce low-frequency sounds. These subwoofers are typically much larger than regular speakers. These sounds, when passing through the human body, create vibrations, which in turn increases the cortisol level in the body. Cortisol is the hormone the body releases under stress, which causes physiological and psychological changes such as heart racing, goosebumps, anxiety and fright. Other applications Interestingly, infra sounds have also been linked with paranormal activities. Various studies have interpreted subsonic sound waves in areas which are generally considered haunted. Some countries even use acoustic devices for riot control and crowd management. Infrasound is slowly creeping into our everyday lives without making a sound. From high tech surround sound systems to cinema Dolby systems, sonic weapons to international nuclear monitoring system. Next time when you feel creeped out or scared watching movies, it may not be eerie piano music, hushed footsteps, or ticking clocks. It might just be the sound you cannot hear.

Harinath Strategy & Growth – Reliance Retail; EI Outlook Editor Linkedin Profile "When we stop judging ourselves, we begin to see clearly." A Gathering Beyond a Book The idea for this book club meet began weeks before the discussion in August'25. All interested member of the EI Society received a copy of The Power of Professional Coaching — a book of twenty coaching stories written by experienced coaches from across industries. On the announced day, a small but eager group assembled — four accomplished coaches and a motivated audience, each one curious about what professional coaching really means. The conversation was not about careers or titles; it was about clarity . What unfolded that evening became a reflection on how we lead, listen, and learn. 1. Self-Awareness — The Foundation of Growth The first narrator opened with a striking insight: “If coaching offers just one thing, it’s self-awareness — and that changes everything.” In the story of Stephen , a senior professional, this awareness became the turning point. For years, he had worked in an environment that measured him by performance, not perspective. Through coaching, Stephen realised that he had rarely paused to evaluate how he was showing up. The coach, being neutral, created a safe space — no competition, no hierarchy, no pretence. “In a coaching conversation,” the narrator explained, “you don’t need to guard your weaknesses. That’s where honesty begins.” Many in the room nodded — perhaps recognising how few of us ever get such conversations at work. 2. Freedom — What Does It Really Mean? The next story, The Road Less Travelled , turned into a deeper reflection on freedom. Philippa, a successful professional, felt trapped by responsibility. Her role was prestigious, but her inner voice was silent. “Every Independence Day,” the narrator said, “we speak of freedom — but are we really free today?” Philippa’s breakthrough came when she realised she was dispensable . Once she stopped defining herself through the job, she rediscovered the freedom to choose. Freedom, the narrator explained, is not rebellion or resistance. It is the courage to break self-imposed limits and follow what your core truly desires. Learning Cue for Readers: Freedom in professional life isn’t about leaving a job — it’s about not being imprisoned by it. 3. The Balance Dilemma The third case, Working with a Dilemma , was about balance. The coachee, a gentle leader, found it hard to be assertive. He equated being firm with being harsh. Through coaching, he learned that leadership balance means knowing when to be patient and when to be direct. Ironically, when he began communicating more firmly, his relationships improved — not weakened. “People,” the narrator observed, “often appreciate clarity more than comfort.” That simple truth lingered: most of us are afraid of being disliked, when in reality, people value us more when we are authentic. 4. Transitions — The Challenge of Moving The next story, The World is Your Oyster , dealt with transition — moving from India to Singapore. It wasn’t just a shift in geography, but in mindset. The narrator explained that transition coaching is about challenging assumptions . The coachee carried expectations shaped by culture — how teams communicate, how leaders express authority, how success is celebrated. Coaching helped him stay open, observe without judgement, and adapt with humility. Learning Cue for Readers: Every transition — job, role, or place — is an opportunity to test our flexibility. Coaching reminds us that adaptation isn’t losing identity; it’s expanding it. 5. Coaching as a Cultural Shift In the open dialogue that followed, the audience raised a practical question: “How do we handle people who resist feedback or need to be pushed?” The coaches smiled knowingly. One said, “That depends on the company culture. Some workplaces encourage agency; others reward compliance. But if you consistently reinforce initiative, people learn to act instead of wait.” We discussed how agency — the ability to take ownership — is a core expectation in healthy organisations. In coaching terms, that means helping individuals take responsibility for their own growth, rather than waiting for direction. The conversation also touched on 360° feedback . “Feedback,” one coach remarked, “loses meaning when it’s given to please.” True feedback, they agreed, must be honest, specific, and safe — otherwise it becomes a ritual, not a reflection. What the Room Realised That Day By the end of the session, the room had turned quiet — not out of fatigue, but thoughtfulness. Everyone carried something away: That awareness is the first step to change. That freedom is internal, not circumstantial. That balance requires courage. That transitions test humility. And that feedback, when honest, can transform relationships. Coaching, we realised, is not about answers — it’s about questions that make you pause, reflect, and move forward with awareness. Ask Yourself: What would change in your work or life if you had a conversation without fear of judgement? Conclusion — The Silent Teacher That day, we didn’t just discuss a book; we experienced its essence. Professional coaching, in its truest form, is a dialogue with oneself — guided by someone who listens without fixing. In a world obsessed with outcomes, coaching brings us back to insight . Help is just a conversation away. These experts offer their time for a nominal fee—just enough to ensure commitment, not cost. Contact me for details

Vikas Miglani Market professional, fiction writer and poet LinkedIn ; Blog ; Amazon Writer's Page Full article can be accessed on my blog at below link: The metal price enigma – Gold is Old as Silver Returns Precious metals, especially Gold and Silver, are generally considered more from ornamental value and in turn a safe hedge against inflation, especially Gold. Beyond the ornamental value, Gold had its relevance as an alternative way to maintain forex reserves while Silver always had its industrial utility that made it valuable For last two years however Gold prices have hit the roof so much so that in 2024 Gold yielded ~ 45% annual return and even this year till date the return is in excess of 55%. During the same period silver has also done the catch up game and after a sideway movement in 2024 the white gold has also caught up delivering a 50% return in last 6 odd months So swift has been the rise in Gold and Silver that it has caught the investors virtually napping and now there is a fear of missing out (FOMO) factor that is tempting the investors to chase the two instruments that have already rallied beyond expectation One reason for Gold having rallied beyond expectation is the global uncertainty, especially a series of wars that have taken place across globe, viz. Russia – Ukraine, Israel Hamas and Israeli strikes on Iran and the actions that US has taken w.r.t attachment of Russian forex reserves. Even the tariff tantrum by US has also led to Gold having moved up significantly. In addition the rising US deficit that is at USD 37 bn+ now has also pushed the central bankers to shift their holding in US assets to Gold During the same period the demand for Silver has gone up for its industrial utility especially the electronic vehicles and innovations in solar energy. Given these two factors the feeling is that Gold and silver may continue to remain elevated and Goldman Sachs has already given a target of USD 4900 on Gold by December 2026 and while one school school is banking on the silver having gone back from USD 50 dollars to USD 11 dollars during 2011 – 15 the general feeling is that the same may not happen this time Generally the silver trades at 1.5 – 2.0% band of Gold price and by that logic also the silver ideally should be around USD 60. This brings us back to the question on where exactly the price will continue to remain and what should be the strategy Now that Gold is trading in the range of USD 3900 – 4000 and Silver is trading in USD 47 – 49 range, some bit of correction, once the geo political and global economic environment settles down we may see some bit of correction in Gold and since the rise has been sharp a 15-20% correction, taking it back to USD 3500 is quite possible. Silver meanwhile has been far more stable and moved up gradually but for last six months and hence the move may be more muted and if it follows the yellow metal in correction, it may be 5 – 10% taking it down at the most to USD 42 – 45. Even that is not more than 1.25 – 1.30% of the gold value Having said that in the current scenario despite the gold having better ornamental value and reserve creation scenario, silver will be more preferred vis a vis Gold. If the idea is to invest with a 3 – 6 months view, brace up to face the volatility but if you are looking at a 3 – 5 year horizon there is every chance that you may see a decent return in both Gold and Silver. Better to go for systematic investment rather than a lump sum investment Silwere Returns, I mean silver     Caution : All investment are subject to market risk. I am not an investment advisor and this write up is being shared just to highlight the prevailing trend in Gold and Silver with a generic perspective. The need, requirement and objective varies from individual to individual and hence it is a must that one carries out their own due diligence in consultation with their investment advisor. I’ve zero liability for any investment decision that is taken up basis this write up as this is just a product overview carried out as an academic exercise Full article can be accessed on my blog at below link: The metal price enigma – Gold is Old as Silwere Returns

Dilpreeta Vasudeva CMO at First Living Spaces Linkedin ; Website ; Instagram No advice. No fixes. Just your truth finding form. I am baffled by how loosely everyone calls themselves a “coach” these days. Teach an AI hack? Coach. Run a finance workshop? Coach. Give life advice over cocktails? Apparently, also a coach. Speaking of cocktails, coaching has been blended into a sloppy cocktail equal parts trainer, consultant, and mentor but that’s not what it is. The role of a coach being stretched thin, confused and misused had me itching to nuance it. A coach is not: A trainer who equips you with content and skills. A mentor who shares their story and trajectory. A consultant who gives you a plan and solutions. An advisor who points to the road ahead. A therapist who tends to the past so you can heal. A counsellor who helps you steady the present. All valuable. But none of them are coaching. Coaching gives you: No advice. No fixes. No rescuing. No prescriptions. Coaching is the journey from “ knowing to becoming ”. It restores “your” power of choice. It invites “you” to dream boldly and unapologetically. It awakens “your” playfulness, curiosity, and experimentation. It calls forth “your” courage to see clearly. It integrates the whole of “you” both light and shadow. It connects “you” to meaning and the deeper why. It nudges gentle shifts in “you” that unlock transformation. It practices inquiry that unlocks answers “you” already carry. It grounds “your” awareness into action. In doing so, a coach walks beside you. Neither ahead. Nor pushing from behind. A coach helps you stand whole. To choose consciously and author your life. Coaching is “ Sovereignty in Motion ”. You with your coach are the “ House of Sovereign ”. Where clarity co-creates the future, and you become the person who lives it. Interested? Lets sit and talk today Dilpreeta Vasudeva Linkedin  ;  Website ; Instagram

Arvind Pawar Co-founder of Hyperlink Health Linkedin Dr. Kavitha Madhuri Ph.D. in Gynaecological Oncology ; LinkedIn “True worship is when we protect the living goddesses around us.” The Festival of Shakti and the Spirit of Health As the air fills with the rhythm of dhak drums and the fragrance of shiuli flowers, our homes prepare to welcome Goddess Durga—the embodiment of strength, wisdom, and compassion. This time of year carries a deeper significance: while we celebrate the divine feminine, September also marks Gynaecological Cancer Awareness Month —a moment to reflect on women’s health and the power of awareness. Durga Puja reminds us that Shakti is not just a celestial force—it lives in every woman who nurtures, teaches, and leads. Honoring the goddess must also mean protecting the women who embody her spirit around us. The Silent Battle Within Across India, many women continue to fight unseen battles against gynaecological cancers —cervical, ovarian, uterine, vaginal, and vulvar. Sadly, most cases are detected late, even though many are preventable or curable when caught early. Cervical cancer alone claims one life every eight minutes in India. Regular screenings and HPV vaccination can save thousands of lives each year. Ovarian cancer , often called the silent killer , appears through subtle symptoms like bloating or abdominal pain. Uterine cancer often begins with irregular bleeding, but many women hesitate to discuss it due to stigma. Breast and cervical cancers together account for nearly 40% of all cancers in Indian women —an urgent call for collective awareness. Breaking the Silence, One Conversation at a Time Our festivals celebrate the victory of light over darkness. Similarly, breaking the silence around women’s health is a victory in itself. When women speak openly about screening, vaccination, or symptoms, they replace fear with knowledge. This festival season, let’s pledge three simple acts of awareness: For Yourself: Schedule your next health screening—just as you plan your festive shopping. For Your Family: Encourage women around you to prioritise their health without guilt or hesitation. For Your Community: Use gatherings and celebrations to share information and encourage discussions on preventive care. Early detection saves lives—cure rates for cervical cancer exceed 90% when diagnosed early. Awareness is a form of empowerment. Insights from an Expert: Dr. Kavitha Madhuri During a conversation with my oncologist friend, Dr. Kavitha Madhuri , she shared a s triking truth: “Most women I meet don’t neglect their health out of choice, but because they are too occupied caring for others. By the time they come for a check-up, precious time has already been lost.” Her observation reveals a larger issue—the absence of structured reminders and the social mindset that places women’s health last on the list of priorities. Dr. Madhuri emphasized that consistent screening and awareness can prevent many tragedies. “Even one timely test,” she said, “can change the course of a family’s future.” Technology as a Partner in Preventive Care Today, as we depend on technology for almost everything, it’s time we used it to protect our health. Several medical experts are designing digital platforms to make preventive healthcare proactive, not reactive. One such initiative is Hyperlink Health —a doctor-led platform that connects genetics, technology, and cancer prevention. Hyperlink Health’s mission is simple: to help families understand their health history, identify genetic risks, and act early through screenings and vaccinations. It ’s an approach that combines empathy with evidence—turning technology into a true health ally. Through Hyperlink’s smart reminder system and guidance tools, women can track essential health check-ups, HPV vaccinations, and early symptoms—all supported by reliable medical insights. Shakti in Everyday Life The essence of Shakti lies not just in worship, but in action. When we light a diya this Durga Puja, let it remind us that the true triumph of good over evil is in defeating diseases through knowledge and courage. Let’s celebrate womanhood not only through devotion but through dedication to wellbeing—our own and that of others. A Thought to Reflect On When we chant “Jai Ma Durga,” are we also honoring the women beside us—those who face their own challenges quietly every day? This festive season, may our prayers translate into purpose—protecting health, spreading awareness, and supporting those who nurture us all. Conclusion and Call to Action Awareness, early detection, and preventive care are the real weapons in this modern battle. As we celebrate new beginnings this Vijayadashami, let’s make a collective promise: to encourage open conversations about women’s health, to schedule timely screenings, and to never overlook a symptom out of hesitation or fear. If you’re uncertain where to begin, sit down with healthcare experts or trusted medical partners like the team at Hyperlink Health . Their doctor-led approach helps individuals and families create personalized health roadmaps, ensuring no one misses vital preventive measures. True Shakti is not only in worship—but in action. Let’s celebrate Durga Puja by protecting every woman’s health and turning awareness into a movement of care. Jai Ma Durga. Jai Womanhood. Jai Health. Because when we protect each other’s health, we protect our future. If you would like to engage and reach us if you have any suggestions, please get in touch with the us at arvind.pawar@hyperlink.health

Vinita Khar Co founder of Aumentar Hospitality alliance a hospitality sales consulting organisation; Linkedin Profile ; Instagram India’s travel and tourism journey is unlike any other, a living reflection of the country’s vibrant diversity, soaring ambitions and remarkable power to adapt. Step into the story, where each decade brings fresh perspective, each challenge births opportunity and every experience weaves new colours into the national tapestry. A Decade of Dreaming and Doing In the years before COVID-19, Indian travellers redefined possibility. Gone were the days when holidays meant visits to relatives or repetitive sightseeing. Instead, trends painted a bold picture: more than 10 million Indians travelled abroad in 2019, chasing curated luxury escapes, destination weddings and tailored retreat experiences. The rapid growth of budget airlines, slashed ticket prices put remote corners within reach for millions. While digital platforms surged, India saw online travel bookings cross $10 billion just before the pandemic halted the world’s movement. Social media was the magic carpet transforming discovery. ‘Insta travel’ became a buzzword; searches for hidden beaches and mountain hideaways soared, with travel influencers guiding the way. MICE events, once reserved for metro elites, grew 30% year-on-year, making business journeys a powerful engine for hotels and local economies. The Pandemic: A Sigh and a Splash of Local Colour Then, the unthinkable. By mid-2020 global tourism fell by over 70%, and Indian states shut borders to protect citizens. But as restrictions eased, a new wave emerged. Domestic travel volume rebounded sharply, hitting nearly 2 billion trips in 2023, fuelled by the rise of homestays, boutique resorts and “bleisure” trips where work blended seamlessly with leisure. Traveler priorities shifted. Hygiene protocols, contactless check-ins, and private stays were non-negotiable. Travelers hunted for authenticity, indigenous festivals, sustainable stays, village walks became the new cool. Indians spent over $500 million on local experiences in 2024 alone. This pivot breathed life into rural economies, spotlighted lesser-known destinations like Meghalaya’s living root bridges and Gujarat’s salt desert and made travellers more conscious and connected. Navigating the Maze: Politics and Policies The road to recovery in India’s travel sector has been anything but straightforward. In 2024, the travel landscape buzzed with renewed energy and an appetite for both familiar comforts and fresh discoveries. Domestic tourism thrived as travellers sought immersive experiences in offbeat locations like Chopta Valley in Uttarakhand and the expansive, rugged beauty of Ladakh. On the international stage , Indian travellers gravitated towards top destinations such as Dubai’s luxurious urban charm, Singapore’s family-friendly vibe, Thailand ’s vibrant beaches and nightlife, Bali’s tropical allure and the Maldives’ idyllic overwater resorts. Personalization was the hallmark of these journeys; travellers placed experience above mere sightseeing, embracing culinary explorations, wellness retreats, cultural festivals and slow travel. The growing popularity of wellness and spiritual tourism, showcased by events like Pushkar Camel Fair and Jaipur Literature Festival , highlighted the evolving tastes of Indian travellers. Meanwhile, business and luxury travel surged, reflecting a shift towards journeys that blend comfort with meaningful connections and sustainable memories that endure long after the trip ends. The New Promise: Personal Touch, Green Spirit, Deep Craft 2025 and beyond will be defined by personalization and purposeful travel. Recent data reveals that over 80% of Indian travellers now prefer itineraries tailored around their unique passions; be it exploring the rich food trails of Lucknow, stargazing under clear skies in Spiti, or indulging in Ayurveda healing retreats in Kerala. This shift towards a personal touch highlights how travellers seek experiences that resonate deeply with their individual desires and lifestyles. At the same time, the green spirit is transforming the industry, with eco-friendly properties moving firmly into the mainstream; by the end of 2025, more than 30% of new hotel openings in India are expected to be certified sustainable, reflecting a growing commitment to responsible and environmentally conscious tourism. Adventure and culture are taking centre stage, especially among younger travellers under 35, with wildlife safaris, art residencies, and immersive heritage walks becoming highly sought-after. This aligns closely with the concept of deep craft—travellers are increasingly drawn to authentic, immersive experiences that connect them to local craftsmanship, traditions and stories. Technology continues to elevate these journeys, with AI-powered trip planners and personalized recommendations making travel smarter, safer, and richer than ever before. Together, these trends mark a new promise for Indian tourism—one that blends meaning, mindfulness, and personalization to create unforgettable, transformative journeys. Your Next Chapter: Why Ordinary Won’t Do Aumentar Hospitality thrives on originality. Not just holidays, but hand-crafted journeys—whether it’s tracing forgotten trails in the mountains, serenading sunsets by serene lakes or discovering the heart of India via community-led cultural immersions. Every experience is a promise of delight, transformation and a dash of surprise. Ready to challenge the routine with the truly exceptional? The road less travelled is open. Reach out to Aumentar Hospitality—where your most unforgettable story is waiting to be written, starting now. Vinita Khar +91 9930798687